What is Amazon A+ Content?

A+ Content is the enhanced section on an Amazon product page — the banded images and text blocks that appear under "From the Publisher." Instead of a plain description, you get a designed strip that shows off your book: the cover, a tagline, what's inside, praise, and your other titles.

It's one of the highest-leverage things you can add to a listing — a professional A+ section makes a self-published book look established and reliably improves conversions. The A+ Creative tool builds a matched image pack from the cover you already made, sized for Amazon's builder.